Silvertone Records was a record label manufactured for Sears, Roebuck and Co. for sale in their chain of department stores and through mail order.
Silvertone Records were manufactured c. 1905 - 1931, and then revived briefly in 1940 - 1941. Early releases were single-sided lateral-cut gramophone records; in the late 1910s double-sided discs began to be released. Most discs were manufactured by Columbia Records, while some were made by Paramount Records and Gennett Records. Earlier along in the label's history, it was used to supplant its sister label Oxford Records.